Finnish Speaking CRM Content Manager

A rapidly expanding iGaming operator with multiple casino and sportsbook brands, active in both European regulated and emerging markets, is seeking an ambitious and skilled Finnish-speaking CRM Content Manager to join their team. This is a great opportunity for a driven person with solid career goals to join a well-established and continuously growing company with plenty of room for professional growth!

You willbe reporting directly to the Head of CRM andwill be responsible for developing, executing, and optimizing the CRM content strategy for the Finnish-speaking market,to enhance player engagement, retention, and overall satisfaction.

Due to the high level of igaming-related expertise required, only applicants with significant experience within the igaming industry, as outlined below, will be considered.

A starting salary of up to €40K,depending on experience is being offered.

Role and Responsibilities

• Create customer-centric campaigns to engage and retain players
• Create and manage innovative original content for various brands and markets
• Collaborate with the CRM Onsite Manager and Head of Design to develop comprehensive content strategies
• Establish and enhance brand identity
• Provide creative and strategic direction to the CRM department
• Produce content that captivates and motivates customers to take action
• Provide editorial, creative, and technical support to team members
• Monitor, analyse, and report on customer engagement performance weekly, providing insights and recommendations
• Work with cross-functional teams to enhance content planning and user experience

Education, Skills, and Experience

• 3+ years experience in CRM /content management
• 2+ years experience of CRM / Content /Marketing within online casino & sportsbetting for the Finnish-speaking market
• Excellent communication, written and spoken, in Finnish
• Fluent in English
• Bachelor's degree in a relevant field
• Knowledge of SEO practices and experience with CRM systems and other digital marketing tools
• Experience of creating and enhancing CRM strategies
• Strategic and analytical, with a strong interest in customer metrics
• Experience of collaboratively developing and executing content strategies
• Ability to interpret data and implement data-driven decisions
• Proficient in utilisingBI tools to create reports and measure customer engagement
• Technical proficiency in HTML
• Excellent organisational skills with the ability to manage multiple projects simultaneously

Perks and Benefits

• Competitivestartingsalary of €35K - €40K
• Home-working policy in place (hybrid/remote up to 2 days / week)
• Both physical and mental well-being program
• Snacks and drinks available at the office
• Collaborative environment - a real TEAM SPIRIT

Kindly apply with your CV in English.

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Department Content Management Locations Sliema Remote status Hybrid Remote Yearly salary €35,000 - €40,000 Employment type Full-time